Tag Archives: marketing dog treats

marketing dog treats

Dog Treat Ingredients And Customers

Q:  I use only healthy ingredients in my dog treat recipes. There seems to always be someone, who will either approach me in person when I’m displaying at a farmers’ market or fundraiser, or through comments on my blog, who wants to disagree with my choice of ingredients. Any advice?

Frosting Fran

A: You are not alone! First of all, do not take it personally. You have undoubtedly spent a lot of time researching your recipes to put together a winning combination of ingredients that will produce the best dog treats for your customers. There might be a lack of knowledge, a reliance on rumor or misconception, or something else. 

We know of one woman who tastes all dog treats before giving any to her dog. If she doesn’t like them, she will say so and then say that she would never let her dog eat one. (Meanwhile, her dog whines and salivates while watching her eat the treat.)

Do not feel the need to defend your recipes. You know what your customers want. Not everyone will be in your target market. Thank them for stopping by and tell them it seems that your products are not what they are looking for. Then let them move on.

Blog comments prove you have readers! A little education or clarification in a reply to the comment may suffice. Use it to your advantage and write a new post addressing the concern to which you can refer others in the future.

You are not obligated to post an egregiously rude or vulgar comment as it serves no useful purpose. Having comment moderation enabled on your blog will give you control over this.

Kol’s Notes, a popular and well-written dog blog with original and interesting recipes for dog treats, heads off the issue by letting readers know that not all the posted recipes will be right for their particular dog, and offers alternatives if applicable. One recipe does not always fit all.

Visit K9Cakery.com for all natural dog cake mixes and dog cake mixes. Find the award-winning all natural Fido’s Frosting dog treat frosting and icing that does not melt!

Marketing Dog Treats

Hello Dog Lovers!

Jump into the pet bakery business and get tips and ideas for marketing dog treats and other pet treats.

As more and more people adopt pets and make them part of the family, they will want your products, especially to celebrate dog birthdays and for holidays.

This blog has two main purposes:

1. To share ideas and tips on how to promote your small business

2. To share YOU!

Please send us photos of your latest dog treat creations, a recipe, a photo of dogs enjoying your treats, your kitchen at its busiest, etc. and we will post them here. If you would like to write a post, we would love to publish it!

Ask questions about marketing, where to find dog bakery supplies, recipes, finding other bakers nearby, etc. and we will enlist the aid of our dog treat business community to get a good answer.

Frosting Fran, Director of Marketing for K9Cakery.com moderates the blog, and K9Cakery.com sponsors it.

In the menu bar above, we have included links for more information about dog bakery supplies, dog cake recipes, and dog treat icing and decorations for dog treats. Be sure to add your free listing to our dog bakery directory. For you enjoyment, we included links to dog quotes and dog humor.

Let’s promote!

Visit K9Cakery.com for a large assortment of dog bakery supplies and the award-winning Fido’s Frosting, dog treat frosting that will not melt!

Frosting Fran

Click here to find post listings categorized: Marketing dog treats

Contact us here.