Category Archives: Dog treat business

All natural dog treats

Natural Dog Chews

Expand your healthy dog treat offerings by including natural dog chews in your product line. The best choices contain a single all natural ingredient.

These natural dog treats are becoming a popular choice among savvy pet parents looking for healthy dog treats made in the USA that do not contain ingredients they can’t even pronounce!  

Natural chews are easy to make.

All natural dog treats
Sweet potato dog chews

A quick and easy way to make chews if you do not have a dehydrator is to put strips of the food product into the oven on a very low temperature (200 degrees F or lower). 

Let it bake until the strips are dried out. It could take from three to four hours or even longer in a regular oven.

Examples of popular commercial chew ingredients:

  • Sweet potatoes
  • Chicken
  • Beef
  • Pork
  • Lamb
  • Salmon skin (shown at the top of the post)
  • Exotic ingredients like rabbit, kangaroo, ostrich and crocodile will make up the natural chews you will soon see from some of the large dog chew manufacturers.

With news of recalls of pet treats especially from certain countries like China, dog lovers are becoming more interested in making their own homemade dog treats. However, it can be a lot of work, so think about offering natural chews to satisfy your customers’ desire for healthy dog treats.

Take this test. Do your pet treats stand up to the following descriptions?

  • Natural
  • Free range or grass-fed
  • No preservatives, additives or fillers
  • No hormones
  • No antibiotics

These are the trending descriptions. Not all customers will be concerned. If you have a particular clientele, it will be important that if you have to say no to any of these parameters, some of your customers may be saying no as well.

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 Visit for dog bakery supplies and the award-winning Fido’s Frosting, the first          all-natural, sugar-free, yogurt dog treat frosting and icing that does not melt!

Dog bakery business

Dog Bakery Spotlight: The Pup-Town Bakery

The Pup-Town Bakery

Owner:  Ruthy Gouveia-Rodrigues

Location: Fairhaven, Massachusetts

I got started making dog treats for my newly adopted beagle who had allergies to store-bought treats. Making homemade dog treats turned out to be so much fun and relaxing. I loved to spoil my little girl.

There were no dog bakeries in my town. The only fancy dog treats I could get were from a pet store that did not take special orders for hypoallergenic dog treats.

I gave some of my homemade treats to a friend and then the next thing you know, people were asking me to make treats for their dogs! Through word of mouth, I began selling to just local dog owners. I have a full-time job, so I decided I would start an online dog bakery so I could manage it easily when not at my job.  

The name of my business came about when one of my kids was watching television and they were talking about “P-town” (Provincetown). He asked if it meant “Pup-town”.

dog treat business
The Pup-town Bakery is know for its “Pup-stasch”
dog treats


I thought it was super cute so I decided to use the name Pup-town Bakery. 

I market my dog treats on the internet, through my Facebook page, and I attend craft shows and vendor events.  

My most popular treats are my ever so awesome “Pup-staches.” This photo shows a customer modeling a “stache”…LOL!

dog birthday cake
Birthday cookie pack

I make dog birthday cakes too. My most popular birthday orders are for my giant birthday cookie pack. 

It’s a foot-long bone that is personalized and includes 4 dog cookies for fur-guests.



The giant cookie may be a bit much for smaller dogs so I created a birthday paw pack.    

Small dog birthday pack

It includes two paws – one personalized and one says “Happy Birthday”. It also includes two cupcake cookies with the dog’s age, and three small dog cookies.

For any event where I sell, I always donate a portion of the proceeds to a local pet organization such as Friends of Homeless Animals or the local shelter. 

Click this link to visit The Pup-Town Bakery online.

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Visit for dog bakery supplies and the award-winning Fido’s Frosting, the all natural yogurt dog treat frosting and icing that does not melt!

dog treat business

Dog Treat Business Spotlight: The Pawtastic Barkery

The Pawtastic Barkery         

Owners: Lisa and Doug Von Heeder        

Location: Las Vegas, Nevada                                     


We are a family of animal lovers who started making homemade dog treats for our two dachshunds, Kaiser and Jaeger, to make sure that they got healthy treats with all natural ingredients. 

Our boys loved our homemade treats so much, we shared them with our friends so their dogs could have healthy dog treats too. After receiving requests for more, we decided to go into business.  

We opened “The Pawtastic Barkery”, a gourmet dog treat business, to make healthy gourmet dog treats available to other animal lovers. We chose that name because it translates into “The Fantastic Bakery” in dog speak. (We speak fluent dachshund.) We wanted a name that would be both cute and memorable for our human customers as well.

Our treats are made by humans, but approved by dogs. Our most popular flavors  are the Beddar Apple Cheddar Dog Treats, and our Woofin’ Good Apple Cranberry Oatmeal (Gluten Free).  We also have a popular gluten free/vegan dog treat: Apple Pie.

gourmet dog treats
Left to right: Beddar Apple Cheddar Dog Treats, Apple Pie Gluten Free/Vegan Dog Treats, Woofin’ Good Apple Cranberry Oatmeal Gluten Free Dog Treats

We bake both soft and crunchy treats. The crunchy treats will last over 2 months when properly stored and the soft dog treats are like a fresh human bakery product, but lasting up to a month in the refrigerator. All of our ingredients are 100% human grade and contain no artificial preservatives. We bake to order to ensure the freshest product possible. 

Our products are available through our website. Our first appearance at a Farmers Market is coming up and we plan to do more in the future for local exposure.  We created a line of specialty dog treats for the markets. It was a lot of fun creating the names!

See all of our gourmet dog treats on our website: The Pawtastic Barkery 

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Visit for dog bakery supplies and the award-winning Fido’s Frosting, the all natural yogurt dog treat frosting and icing that does not melt!

dog treat business

Dog Treat Business Spotlight: Baron & Henry’s Homemade Dog Treats

Baron & Henry’s Homemade Dog Treats                                                                                       

Founded by: Suzanne Cushing                                                                                                        

Location: Pembroke, ME

As a conscientious dog mom, I was determined to only let my “boys” have safe dog treats. The best way to ensure that all the ingredients were acceptable was to make my own.

So I started making homemade dog treats.  I gave some to a friend, and then she referred someone else, and through word of mouth, people began asking for my treats for their dogs. Somebody suggested that I exhibit my treats with my other crafts at a local craft fair, so I did and generated quite a bit of interest!  I look forward to the craft fairs. They are a great way to promote locally.

Our most popular treats are the peanut butter dog biscuits. We also make special dog treats to celebrate the various holidays, like our Valentine dog cookies.

dog treat business
Left to right: Peanut butter dog biscuits, cheese dog treats, Valentine treats for dogs, blueberry dog treats

I named my little venture after my beagles. Baron is the  stubby guy and Henry is the wiry one. Baron came all the way from Missouri,  but Henry is a local boy. Anyone who has beagles can tell you that there is never a problem with too many leftover treats in the house! 

I would like to share a story. The black dog in the photo was named Ruger. He was very sick and would not eat.

Dog treat business


He didn’t have long to live so I made him a big batch of treats…and he ate them all. He loved the blueberry  and the cheese that are shown in the collage above.  He went to the bridge shortly after this picture was taken. He was such a sweet boy. I wanted to share this picture in his memory.

I also wanted to share the note that his owners sent: “We thank you so much for your wonderful treats. Ruger wagged his tail like mad when he saw the very large bag of wonderful bones. Words can not say how much we thank you.”

This is why I do what I do – to bring joy to dogs especially like Ruger and his wonderful family.


Join us on Facebook: Baron & Henry’s Homemade Dog Treats.

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Visit for dog bakery supplies and the award-winning Fido’s Frosting, the all natural yogurt dog treat frosting and icing that does not melt!

gourmet greyhound marketing dog treats

Dog Treat Business Spotlight: The Gourmet Greyhound

The Gourmet Greyhound                                                                                                            

Founded by: Ellen Cobleigh                                                                                                            

Location: Houston, Texas 

Q:  How did you start your dog bakery business?  

A:  The Gourmet Greyhound is my hobby.  There are a lot of dog owners living in

ice cream dog treats
Ice cream paws

my complex. We have monthly functions where for everyone to attend. So I make sure to put large trays of dog cakes and ice cream paws on the dessert table.  I own two greyhounds, and am usually fostering a third at any given time. I always include a photo card of my dog Hillary on trays or put stickers with her face on treat bags. I call my dog “Chef Hill” and tell people that she has been very busy baking for her friends.  

I got the idea when I saw shortbread threats attached to a bag of kibble in the grocery store as a bonus item. I have always loved baking so I decided I would make my own dog treats!

Q:  It sounds like coming up with a name was very easy for you.

A:  My dogs are well-known in the neighborhood, and Hillary is a retired athlete used to a certain lifestyle. I decided on the name “The Gourmet Greyhound” because of the association that was already present. I live in the city and walk the dogs several times a day. Even the homeless community knows us.

Carrot cake for dogs
Carrot cake for dogs

Q:  What are some of your favorite dog cakes to make?

A: My guys love carrot cake. I make it with peanut butter, vanilla and honey.  

The photo on the right shows the dog cake. I decorated this cake with Fido’s Frosting colored to look like chocolate frosting.

I live close to New Orleans,  so I created the King Cake for dogs so they could celebrate Mardi Gras too!                                             

King Cake for Dogs
King Cake for dogs


That’s a photo of that cake on the right.

Right now, I depend on word of mouth about my dog treats known. But as I get better known, my King Cake is becoming popular.


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Visit for dog bakery supplies and the award-winning Fido’s Frosting, the all natural yogurt dog treat frosting and icing that does not melt!